"With our tradition in mind, we are shaping our future together in the human sense and our Group"

Gunnar Groebler, Chairman of the Executive Board of Salzgitter AG

YOUNITED – Achieving more together

Salzgitter AG is on its way to becoming the strongest steel and technology group in Europe. Circular economy, strong partnerships, growth and profitability are the cornerstones of our corporate strategy.

People, our employees, play a central role in this. After all, we cannot achieve our goals without them.

Shared values are important, often underestimated factors that significantly influence the stability of a community. They create security in our daily interactions and provide orientation in an often turbulent everyday life. Especially for us as an internationally operating group with a diverse range of products and services, it is of fundamental importance to create a common set of values.

YOUNITED - The mission statement of Salzgitter AG (PDF)

YOUNITED - The mission statement of Salzgitter AG (PDF)

Our strategy
"Salzgitter AG 2023"

What sets us apart - Our values

Our YOUNITED mission statement was defined in collaboration with employees from all Group companies and hierarchical levels. It describes the "essence" of our Group, gives us orientation in our daily work and formulates our self-image - who we want to be, what we stand for and what we want to achieve and how.

Sustainability

We accept our responsibility towards society and take a long-term view in the pursuit of our goals.

Innovation

We create scope for new ideas, allow controversial discussions and have the courage to tread new paths.

Group-wide Cooperation

We know who we are and take pride in our capabilities. We regard our diversity as our strength. As part of the Salzgitter Group, we constitute a community of success. Our first-choice products are the ones we manufacture ourselves. Everything we do is geared towards the Group’s success.

Customer Orientation

Our customers and their needs are our first priority.

Reliability

We keep our promises. We take responsibility for our actions. We treat each other respectfully and honestly.

Fairness and a spirit of partnership

We cultivate an open-minded and appreciative approach to our interpersonal behavior. Divergent opinions are considered carefully in the best interests of the company and its partners. We place our trust in the abilities of others and treat them with respect. The full and frank discussion of problems and conflicts enables us to learn from one another.

Shaping the future

Salzgitter AG is well positioned. We have the personnel, financial and technological prerequisites to confidently take on the challenges of the markets and further expand our competitiveness. The future lies ahead of us.

Although we cannot influence all external circumstances, we can shape them successfully.

All of us in the Salzgitter Group - whether trainees, long-term employees or managers - are called upon to contribute to our success story with commitment and energy.

Our
cultural levers

In order to achieve the challenging goals of our Strategy 2030, we have also defined "culturally relevant levers" based on our mission statement, which translate our values into measures and activities.

Focusing
on the customer
Focusing
on the customer

Employees place customers at the center of their actions and put their requirements first.

Taking
responsibility
Taking
responsibility

Employees are empowered to act independently, take responsibility and make appropriate decisions.

Harnessing
diversity
Harnessing
diversity

Our company demands and promotes diversity and inclusion.

Showing and recognizing
performance
Showing and recognizing
performance

The sound performance of employees who align themselves with the goals of Salzgitter AG is encouraged and recognized.

Realizing
innovation
Realizing
innovation

We promote pioneering work on new products, services or ways of working.

Having
integrity
Having
integrity

We act consistently, honestly and ethically.

Realizing
sustainability
Realizing
sustainability

We assume social responsibility and pursue long-term goals with resource-saving/sustainable thinking and action.

Enabling
agility
Enabling
agility

Employees are able to respond quickly and effectively to new changes and opportunities.

Showing
respect
Showing
respect

We show consideration, respect and appreciation for others in the company and in society.

Strengthening
cooperation
Strengthening
cooperation

We work together within our teams and across teams in a value-adding way.

Our goal

We want to continue to shape the success of YOUNITED together with a view to the future and shape our culture in our daily interactions.