With our “Salzgitter AG 2021” strategy, we have laid the cornerstones for our Group’s future development. The aim is to develop the Group’s de facto sales and value added portfolio with profitable growth of currently around 60% from steel and 40% from non-steel in the direction of 50/50%. The 360° Concept that we implement with measures geared to enhancing efficiency and specific projects focused on development, innovation, motivation and qualification maps out the path towards this goal.
Under “Salzgitter AG 2021”, we focus on the topics of growth and innovation. With affordable investments and R&D expenditure, an additional profit contribution from organic growth of more than € 250 million a year is to be generated over the period from 2017 to 2021.
This will be based on the following assumptions:
After a phase in which the main focus of corporate action was necessarily centered on restructuring and cost-cutting, we are now placing the emphasis on growth and innovation!
Motivation & Qualification
Independence at the core
Opening up new opportunities
DEVELOPMENT OF THE BUSINESS UNITS
Developing potentials: growth programs